Turning Athletes
Into Activists

Client

Protect Our Winters

In Brief

No one makes engagement cooler than Protect Our Winters. In short order, it’s become the global center point of the winter sports community’s fight against climate change, and its blend of inspirational athlete ambassadors and real-world activism is the carbon-neutral engine that drives all that engagement. Working closely with founders at POW, Weld was tasked with building a new website that would clearly communicate the values of the brand and make sharing those values from any device a powerful experience.

Our members are out and about all the time. It's the nature of our community. Weld helping us make sure our digital presence was dialed from a mobile perspective was critical.

"Our members are out and about all the time. It's the nature of our community. Weld helping us make sure our digital presence was dialed from a mobile perspective was critical. "

-Torrey Udall, Development and Operations Manager - POW

Get Involved. Any time. Any where.

Globe-trotting athletes don’t use desktops. Mobile-friendly design keeps the POW community connected in real time via on-the-ground updates and athlete-driven content.